Tsunami Books x SOJC Advertising
As the account manager, I worked with a team of five on a campaign that proposed an advertising campaign for Tsunami Books, a locally-owned bookstore in Eugene. The goal was to increase awareness of the store as the perfect place to find amazing books, escape campus and socialize with peers who also love reading.
Below is the campaign brief, print ads, non-traditional ad proposal, social media ad, and media plan.
Credits to Team Threes
Hanna Kerrin - Copywriter x John Ricksen - Strategist x Tyler Jolly - Media Planning x Georgia Cook - Digital Design x Sarah Armstrong - Account Executive